Honda Siel Unveils Small Concept Car: Launch in 2011 @ Below Rs. 5 Lakhs

Honda Siel Cars India (HSCI) Ltd., announced the World Premiere of the Honda New Small Concept Car today in a press conference at the 10th Auto Expo 2010. This will be the first time when Honda has chosen India for the world premiere of a concept car. The Honda New Small Concept Car is a concept model of a new small-sized vehicle which Honda is currently developing especially for India and other emerging nations.

With its commitment to provide technologically advanced vehicles, the Honda New Small Concept is a 'true Honda' – futuristic design with maximum cabin space. The 'Efficient Energetic Exterior' based on front-forward design lends the Honda New Small Concept an appealing dynamic presence.

Honda's design principle 'Man Maximum - Machine Minimum' has defined the underlying approach in the design concept of the Honda New Small Concept. A wide platform with a stable center of gravity was adopted to create a highly efficient compact size car without compromising on the cabin space hence greater passenger comfort.

Developed at Honda's Automobile R&D Center in Japan, the Honda New Small Concept is designed to be a family car with a capacity to comfortably seat 5 adult passengers.

Addressing the media during an official press conference Mr. Koichi Kondo, Executive Vice President and Representative Director, Honda Motor Co., Ltd., said, "We are delighted to unveil the Honda New Small Concept at the 10th Auto Expo. India has been the hub for the compact car segment and is also the lead country for our research and development work on the New Small Concept. The new model based on this concept will be a global car with features to suit the needs of India customers. We plan to launch this car by 2011."

Commenting on the unveiling of the New Honda Small Concept Mr. M. Takedagawa, President & CEO, Honda Siel Cars India Ltd. said, "This is a remarkable occasion for Honda as we unveil the Honda New Small Concept to the world. India is a focus market for Honda and the World Premier of the New Small Concept at the Auto Expo is a testimony to this fact."

With the booth concept of "Inspired by Dynamism - Truly Honda by Nature" for Auto Expo 2010, Honda will express its relentless dynamism to create cutting edge technologies and its commitment to protect the environment for future generations. True to its nature of challenging spirit and bringing together the seemingly incongruous ends, Honda will bring alive the theme of its booth through an attractive range of displays.

The Honda New Small Concept Car would be priced below Rs. 5,00,000 /-

Courtesy: Honda Siel Cars India